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Otherwise, they get rose-colored glasses about success in the home market and presume it will equate rapidly. You pointed out expecting 5070% volumes. That's sobering. I've even seen cases where it's just 2530% at launch. It underscores how important capital structure is. Yes. A lot of small growth ideas like ours depend on equity, not financial obligation.
The 2026 Shift in Quick-Service HospitalityYou require equity sponsors who believe in the vision and the team. That's pricey, but it creates critical mass, develops awareness, and justifies above-store leadership.
And we were lucky that Dallasour second marketwas likewise where our team lived. Having the entire group in-market to support stores, hire, and make sure culture was substantial.
Individuals frequently undervalue how vital group is to scaling. How have you approached building and scaling your group? This is something I'm really pleased with. Our team took all the things we hated from past jobsfeeling underappreciated, underpaid, growth-stifledand developed the opposite culture here. We highlight development frame of mind and career pathing.
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